The Galaxy S6 and S6 Edge is now one of the most beautifully designed phones in the planet, breaking away from conventional and self reflecting and deciding to change must have been one of the most difficult moments for Samsung. After all which company would take huge risks on a successful flagship which has been the staple for the brand and re-invent it? Sharing the design thoughts behind the eye-catchy smartphone, Minhyouk Lee Vice President and Head of Design Team Mobile Communications Business Samsung Electronics Co. speaks about how they began at zero. and on about returning to the beginning. According to him the prime point of focus was the product’s fundamentals and how the prototype of the Galaxy S6 took shape in the midst of heavy contemplation to preserve that essence.
The ideal Samsung design was to be simple and yet innovative. Staying to his profession as a designer, refining the smartphone, which is an integrated form of cutting-edge technology, was an attractive challenge. He adds “Until now, we were focused on delivering everything we could offer but this time, we returned to the very beginning to capture “the essence of what Samsung wanted to extend to its consumers.”
The result was the concept of “Beauty Meets Purpose”. Galaxy S6’s seeked to deliver an elegant balance between innovative form and ergonomic function.
The Elements
By focusing on core design principles, the first step was to incorporate organic materials to deliver authenticity. After much consideration, glass became the obvious choice. Glass has depth even at its thinnest, so it was a perfect solution as a key component of its design.
Water was the inspiration behind the design because of its purity and malleability in color and depth. The Galaxy S6 uses 2.5D glass. 2.5D glass creates a water-like appearance with its rounded edges and flat surface, which Samsung has used since Galaxy S3. Like a metal bowl filled to the brim with water, the glass is beautifully wrapped in metal to symbolically represent a dynamic harmony of reliable technology and creative design.
The back glass consists of a color pattern that delivers the depth of reflected light. If you inspect the glass closely, it looks diamond-cut due to the way it captures and reflects light. If you magnify the structural layer, you can see thousands of layers emitting light. Through the reflection of light from different angles, diverse and enchanting colors are created to deliver a mystical feel. The process to achieve a successful end result with various colors and a vacuum plating effect was developed after numerous attempts to get it just right.
The sleek metal and glass design is at the core of the Galaxy S6’s beauty. The refined sides were created with an elaborate cutting process, creating lines that resemble a metal bowl overflowing with water. The design enables a comfortable grip, while providing convenient access to the side keys.
Sidelines have been part of Samsung smartphones’ unique design identity since Galaxy Alpha. Producing thinner phones made it increasingly more difficult to maintain this design, but were able to stay true to Samsung’s design heritage.
Above all, the peak point of unique and differentiated sculptural beauty lies in the dual edge glass of Galaxy S6 edge. Samsung had already launched the Note edge with a curved display. This evolved into the dual curved display of the Galaxy S6 edge. The concept for the edge screen of Note edge was more of an extra screen that is attached to the main display. Galaxy S6 edge on the other hand is a design aspect that provides a 3D effect with both sides curved. It appears to feature one display and the device’s grip has also been improved.
Galaxy S6 is aimed at customers who want an innovative and classic product featuring the usability of prior models. Galaxy S6 edge, on the other hand, was designed to surprise and delight consumers through the innovative form factor.
With Galaxy S6, it was one voice and goal from start to end. Similar to the tempering process to harden metal, the push was forward was with one goal. New material, color, construction methods were used to develop a simple design which delivered the fundamentals to customers without added complexities.
To sum up the core philosophy in one word, it would be innovation. Innovation is the keyword that captured the immutable philosophy of the design. Innovation is the focus in all that Samsung does.
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